Mustika Ratu (MRAT) is a national company engaged in the beauty industry, herbal medicine, healthcare, and personal care also participates and supports National Movement Proudly Made In Indonesia 2022 (GN BBI).
The Coordinating Ministry for Maritime and Investment held a Coordination Meeting. Increase purchasing and use of domestic products in terms of Proudly Made in Indonesia, in Makassar on Thursday (24/2/2022).
Mustika Ratu supports this event by presenting Puteri Indonesia Sulawesi Selatan 2022, Adila Amalia Irvan is the guest speaker at the Gernas BBI and BWI in the activities of the MABICARA with the theme “the Spirit of Wastra Local Breaking the Global Market, one of them is proud to use OOTD (outfit of the day) which has a touch of wastra area.
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Along with it, Mustika Ratu is also the presenting team of Make-Up Artists (MUA) to apply and beautify the model using Bengkoang Rejuve Series so that they look more beautiful and glowing in a fashion show named “100 Bodo“, namely clothes typical of the area Makassar.
While the coordination meeting goes smoothly, MRAT has also prepared Herbamuno+ and a health drink herbs in containers (RTD) so the Coordinating Ministry for Maritime and Investment along with the other attendees remain healthy and primed.
Mustika Ratu is a national company that continues to grow and develop with the community from upstream to downstream.
Mustika Ratu products can become a partner of SMEs, communities, and local government, so domestic products become the pride of the nation and do not rely on the product from overseas.
The motion of National Pride Made in Indonesia continues to roll and is socialized to be a movement along the nation to support local products in Indonesia.
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Coordinating Minister for Maritime and Investment Affairs Luhut Binsar Pandjaitan said the event is a part of socialization to the Local Government about the policy.
“The ultimate goal is the acceleration of the economic recovery. Through strategy action of affirmations from local Government to purchase product in the country at least 40% of the budget. It must achieve Rp 200 trillion as of the implementation of the GN BBI via e-Purchasing and e-Tendering. The local government is obliged to buy local products, including spending on goods and services.
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If there is import, then it is an exception with the number of imports to a maximum of 10%. Governments that propose the import should deliver policies and programs. Also import reduction rate to 5% in 2023,” said Coordinating Minister Luhut.
President Director of PT Mustika Ratu Tbk, Bingar Egidius Situmorang said Mustika Ratu as a local company in Indonesia supports the program GN BBI with the partner and helps the growth of SMEs in line with the company’s business.
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“SME is the foundation of economic growth so the development of SMEs is important both government and private.
MRAT supporting SMEs on the local industry as a commitment of the National Movement Proudly Made in Indonesia,” he said.
Mustika Ratu’s product has been tested by empirical studies and shown to effectively maintain beauty and healthy skin. Also manufactured with global standards (ISO 9001, ISO 4001, GMP, and Halal Assurance System of the MUI).***