Jakarta – PT Mustika Ratu Tbk (MRAT), a leading company in beauty, herbal medicine, and health, strengthens its partnership with investors from Saudi Arabia.

This was marked by a meeting between the board of Directors of MRAT, the President Director of Bingar Egidius Situmorang, and the Director of Jodi Andrea Suryokusumo with investor representatives. The meeting between the two parties was held at Graha Mustika Ratu, South Jakarta, on Wednesday, 23/10/2024.

The partnership that has been established for more than two decades shows the success of MRAT in marketing quality herbal products in Saudi Arabia.

The company held the meeting as a strategic move to expand its distribution reach to other Gulf countries, with Saudi Arabia at the center of the expansion.

MRAT Meets Saudi Arabia Investors for Gulf Market Expansion

With this support, MRAT seeks to increase investment to strengthen the position of Mustika Ratu products as the main choice of consumers in the region.

Bingar Egidius Situmorang, President Director of PT Mustika Ratu Tbk (MRAT) said, “This partnership confirms our commitment to bring Indonesian natural herbal products to the international market.

Through this agreement, we hope that Mustika Ratu’s presence will be stronger in the Gulf region. Also, contribute to the economy and trade of high-quality herbal products from Indonesia.”

Saudi investors are also showing optimism about the broader market’s potential. “We see a great opportunity from Mustika Ratu herbal products that have gained a place in the hearts of consumers in Saudi Arabia. We are excited to expand this collaboration to other Gulf countries and are committed to increasing investment to provide quality products already widely known in this market,” he said.

MRAT continues to play an active role in bringing Indonesian herbal products to the global market. While maintaining the quality and cultural values that characterize the company.**