Sumber AP Photo - Achmad Ibrahim

PT Mustika Ratu Tbk Supports The Success of The 79th Anniversary of Indonesia In The State Capital (IKN)

The 79th anniversary of the Republic of Indonesia this year was again solemnly celebrated at the State Palace of the capital of the archipelago (IKN), Saturday, August 17, 2024.

For the sixth time, PT Mustika Ratu Tbk is trusted by the Indonesian government through the Pancasila Ideology Development Agency (BPIP) as the Official Make-up and Hairdo for Paskibraka Pusat members.

Mustika Ratu’s contribution is significant in ensuring the members of Paskibraka look prime and full of confidence while on duty on this highly anticipated day.

1. Sumber AP Photo-Achmad Ibrahim

Before serving at the IKN State Palace, Members of the National Paskibraka consisting of 76 elected members, namely 38 boys and 38 girls from 38 provinces in Indonesia have undergone a concentration of Education and training of Heritage flag-raising troops (Paskibraka training) at the central level.

This training aims to prepare them physically and mentally to carry out this noble task perfectly.

Mustika Ratu also provides training to Paskibraka members related to make-up and self-care.

The 79th Anniversary of Indonesia

Not only that, Mustika Ratu also provides Olive Hand Sanitizer and Jejamu by Mustika Ratu to maintain health and stamina during the training period, as well as giving haircut services and Mustika Ratu products for daily needs.

During the quarantine period, to maintain their appearance, Paskibraka members use a series of Beauty Queen Series products from Mustika Ratu made from natural, healthy, and halal ingredients and are introduced to a series of brightening Bangkoang Series products that give glowing to their appearance and Olive Series products that are Mustika Ratu’s flagship, such as olive oil, olive bath soap, olive body scrub, olive body butter, facial soap, and olive mask.

“This trust is a form of appreciation for the dedication and high integrity possessed by Mustika Ratu in supporting the success of the heritage flag-raising event by Paskibraka Pusat. Through the best products and a trained team of Makeup artists, Mustika Ratu fully supports this noble task,” said President Director of PT Mustika Ratu Tbk, Bingar Egidius Situmorang.

The success of this ceremony not only reflects the high national spirit but also the result of hard work and collaboration of various parties involved. PT Mustika Ratu Tbk is proud to support every step towards the success of the 79th anniversary of the Republic of Indonesia.***

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