Jakarta – Indonesia received a UNESCO inscription certificate for the cultural sector. This award was given for Indonesia’s efforts in preserving and advancing culture and sharing it with the world, namely Jamu Wellness Culture as UNESCO Intangible Cultural Heritage on December 6, 2023, at the 18th session in Kasane, Botswana.
The presentation of the original World Cultural Heritage inscription certificate from UNESCO was given by the Secretary of the Directorate General of Multilateral Cooperation, Ministry of Foreign Affairs, Yohpy Ichsan Wardana, to the Director General of Culture (Director General of Culture), Ministry of Education, Culture, Research and Technology (Ministry of Education and Culture), Hilmar Farid, followed by the presentation of a copy of the healthy culture of Jamu certificate to PT Mustika Ratu Tbk, jamu community and Jamupedia research team at Graha Insan Pendidikan Berprestasi, Kemendikbudristek Office, on Thursday, April 25, 2024.
Before the certification handover procession, the audience was silent to give prayers and tributes to the Empu Jamu Indonesia, Mrs. Dr. Hj. BRA. Mooryati Soedibyo passed away on Wednesday, April 24, 2024 thanks to her services and struggle in fighting for herbal medicine to be recognized by the world.
President Director of PT Mustika Ratu Tbk (MRAT), Bing Egidius Situmorang said that the recognition by the world proves that herbal medicine is not just a health drink, but also has cultural and heritage values that should be preserved and passed on to future generations.
” Through her long journey of 46 years with PT Mustika Ratu Tbk (MRAT), Mooryati Soedibyo has created an invaluable heritage, carved a name as the Empu Jamu who carries the values of local wisdom and national identity to the global stage by making a positive contribution to human health and happiness around the world, maintaining the quality and authenticity of Indonesian herbal medicine, conducting research, and exploring other new potentials from the traditional wisdom that we have, ” said Bingar Egidius, commonly called Pak Egi.
The Empu Jamu with sharpness of vision, understands that herbal medicine is not just a traditional drink, but a symbol of ancestral wisdom in maintaining the balance of body and soul.
Mooryati Soedibyo consistently and diligently fighting for jamu to be recognized internationally is proof of the unique and extraordinary local wisdom.
Along with UNESCO recognition, PT Mustika Ratu Tbk (MRAT) is committed to continuing to preserve and develop the heritage of noble values that he left behind through the healthy culture of Indonesian herbal medicine by continuing to maintain quality, preserving traditional recipes, and ensuring that local wisdom contained in herbal medicine is well maintained.
The company also managed to expand the reach of Indonesian herbal medicine to the international market, so that the benefits of herbal medicine can be enjoyed by the global community.***
